The cause of women is also the cause of men: both rise or fall together.
We work every day to achieve equality because gender equality is not a battle of the sexes; it is a battle for equality; a battle that men and women must fight side by side.
At TOTEM Branding we know how important the presence of women is in our lives, in what we do, what we think, and in the brands and TOTEMs in which we place our trust every day.
In families, businesses and society, as change agents and connectors, we celebrate women and honor their work.
Around the world, women create, design and innovate to improve our lives, the lives of our families, our communities and our societies.
Women and female influence have always been essential factors in most successful brand strategies.
In many countries, it has been seen that educating women and girls resulted in 50% economic growth.
Facts that inspire hope on International Women’s Day.
But much remains to be done.
Equality is one of the surest ways to lift people and nations out of poverty, tackle climate change and help meet the Sustainable Development Goals.
Despite considerable progress towards achieving gender equality in the world of work, some constraints appear to be preventing it from accelerating. It is essential to identify and implement innovative and effective actions that promote full and lasting gender equality and non-discrimination in the world of work.
Perhaps we will reach a point where we finally celebrate that the present is equality.
At TOTEM Branding, we work so that women and men together create better brands. TOTEM Branding will always be in favor and encourage the empowerment of women because it is what we have been doing since we were born; and it will always bring better results.
We recommend you to visit and know the stories of the women who have graced with their presence our TOTEM Live with Andy Stalman: https://www.youtube.com/@AndyStalman/streams
(Sources: UN, WEF, WBG)