We live in times of high speed, in communication, in relationships, in moments. Speed is the enemy of quality, of depth. Is there any gesture that can make us stop for a few seconds to slow down, think, reconnect and achieve an authentic connection?
In order to value and quantify the importance of contact, of closeness, of moments of real human quality.
Numerous studies support what we intuitively know: hugs are not only pleasant, but also incredibly good for our physical and mental health.
The amazing thing about hugs is their ability to break down barriers and bring us together. A sincere hug can express more than a thousand words, it can heal wounds and strengthen bonds. It is a universal language that we all understand, a gift that we can give and receive without limits.
That’s why today, day 8 of month 8, we invite you to join the #8hugs movement. Eight hugs of a minimum of 6 seconds each. 48 seconds a day.
So here goes the challenge: do you dare to give 8 hugs a day? Yes, you read that right, 8 hugs. Why? Because each hug releases oxytocin, the hug hormone, the molecule of love, trust, life, and unleashes a cascade of benefits including immune system improvements, stress reduction, mood enhancement and even stimulation of neuron development.
It’s not just a challenge, it’s an opportunity to enhance your well-being and the well-being of those around you. An act as simple as a hug can make a big difference in our daily lives.
At TOTEM Branding we believe in the humanization of brands, and the hug is the perfect metaphor for the brand-customer relationship: mutual, reciprocal and special affection. We want to encourage this attitude and gesture so human and necessary in these times.
If we spend time checking emails, social networks and apps, let’s spend at least 48 seconds a day to hug. Hugging makes us more generous, strengthens trust and connects us as human beings.
Every hug is a seed of hope that we plant in the world.
Are you ready to embrace this simple proposal for a complex world: give us 8 hugs a day of 6 seconds each. Join the challenge!
