TOTEM Times:

Design & Branding

Believing in Branding

Choosing TOTEM Branding so that your brand stops having just customers and starts having true believers can be a smart strategic decision for several reasons: Branding Expertise: TOTEM has a team of experts with extensive experience in creating and managing successful brands. They understand the fundamental principles of branding and know how to apply them […]


Dear TOTEM Branding clients, On behalf of the entire team, we would like to express our sincere thanks for trusting us and believing in our purpose and the values we share. We know there are many options in the market, but choosing us as your strategic branding partner means a lot to us. We take […]

Preparing for the 2nd half of 2023 & Beyond

Attention, time travelers! It’s time to start your well-deserved vacation. We want to motivate you to stay tuned after your return to discover the fascinating panorama that the exciting year 2024 has in store for us. Ready to take off into a universe of possibilities? Imagine a vibrant future, where opportunities unfold like constellations in […]

Killing a Powerful Icon

How long does a rebranding process take? Months? Weeks? Hours? Less? The time it takes to write a tweet? The fast-paced world we live in is always looking for ways to surprise us. And these days the rebranding of instantaneity has arrived. The highly recognized Twitter, responsible for one of the most important and relevant […]

Great Brands, Great Stories

A lot is happening in the world of sports, Lionel Messi has moved from PSG to Inter Miami, presented this week, Carlos Alcaraz has won Wimbledon, and this week also the 2023 Women’s World Cup kicks off in Australia and New Zealand, an event of great importance that already has more than one million tickets […]

Fascinating Branding Stats

Let’s be amazed by the power of branding with these 10 fascinating statistics. With consumers inundated with countless choices, the role of branding has never been more imperative. From global giants to small local businesses, branding has the potential to elevate a company’s reputation, influence purchasing decisions, and create an emotional connection with customers. Whether […]

10 Years of Pride in the Pork Industry

10 years of work, 10 years of values, 10 years of effort and sacrifice, 10 years of pride in the pork sector. In TOTEM Branding we are proud to have been invited to participate in the celebration of the tenth anniversary of the Interprofessional of the Spanish White-Capped Swine (Interporc). In this important event, the […]

TOTEM Loves Panama

TOTEM Branding loves Panama and we work for Panama to love TOTEM Branding. We create, transform and build brands around the world. And we have the honor of being the first International Branding Agency with operations in 5 continents, transforming companies, cultures, processes and teams through the creation and evolution of brands that initiate operations […]

Lagoh, Best European Development

Lagoh, the largest leisure and shopping center in Seville is also the most awarded. Once again we are very proud and happy to share that one of TOTEM Branding’s outstanding projects, Lagoh, in Seville, has received another important award: at the European Design & Development Awards, the prize for the best new European development of […]

The Power of Omnichannel

Did you know that companies with omnichannel customer engagement strategies retain on average 89% of their customers? This is compared to a 33% customer retention rate for companies with weak omnichannel strategies. The number of companies investing in the omnichannel experience has jumped from 20% to more than 80% since 2012. And Branding is an […]