TOTEM Times:
Philosophy & Humanism
Feeling a Brand is What Really Makes the Difference
Companies and organizations from all sectors and industries are fighting a permanent and continuous battle for talent, and its center of operations is the HR area, which has gone from being the administrative office of the company to a strategy definer and implementer. Why It Matters And it is here where the strategy of a […]
2024 The Year of the TOTEM
As we stand on the threshold of the forthcoming year, eagerly anticipating the arrival of the Year of the TOTEM, a palpable sense of excitement and wonder fills the air. The celestial energies align, heralding a time of profound significance, where the TOTEM takes its place as a guiding beacon. With each passing moment, we […]
Emotional, Physical & Mental Health Matter
Do we give Mental Health the importance it deserves? The health of the human being is the health of society and of the planet. Why It Matters The celebration of World Mental Health Day on October 10 is an initiative of the World Federation for Mental Health (WFMH) and is celebrated in more than 100 […]
The Battle for Talent
7 out of 10 companies have problems finding workers. Why It Matters Nowadays, for many companies, it is easier to win a customer than to get a qualified employee. This phrase, strange as it may seem, was told to us by the CEO of one of the world’s largest companies. In other words, the battle […]
Emotional, Physical & Mental health matter
“Man loses his health to gain money, then loses money to regain his health”, the Dalai Lama leaves us wondering… Do we give Health the importance it deserves Do we give Health the importance it deserves? The health of the human being is the health of society and of the planet. World Health Day is […]
The human being & brands in search of meaning
Having a clear “why” we will be able to face all the “hows”. Something that applies to both people and brands. Simple to say, complex to do. Why It Matters Whenever we talk about life, we always try to find an explanation, a meaning or a purpose for it, and it is not unusual to […]
A World with 8 Billion Stories
Every person on this planet has a story. Between today and this Sunday, the 8 billionth person will be born on Earth. We immediately think it will be in China or India. However, it could well be in Madrid, Buenos Aires or Melbourne. In 1800 we were one billion In 1800 we were one billion. […]
Brands creating value through Diversity, Equity & Inclusion
Take note of this acronym: DEI. You are going to hear and read a lot about it in the coming months. What does DEI stand for? It’s 3 letters that include powerful values. DEI is how we renew and transform corporate cultures to be more diverse, equitable and inclusive in a fast-moving, changing world. A […]
22 Visions for Tomorrow
Half a year has passed since the celebration of the TOTEM LIVE 22 interviews. After crossing the halfway point of the year, in these 6 months many things have happened, many that were discussed, many that were not discussed, many that have been confirmed, many that are in the process of being confirmed, many incredible […]
Celebrating happiness today & every day
This is the week of Yellow Day, the happiest day of the year, but since when do we have to be told what the happiest day is? Everyone experiences their happiest day differently, at different times. Why It Matters It seems that the selection of the date of Yellow Day, according to psychologists and meteorologists, […]
