TOTEM Times:
Retail & Shopping
Business Superheros
“If you think you are too small to make a difference, you haven’t spent the night with a mosquito.” African proverb. Why It Matters SMEs represent about 90% of all businesses globally and by some estimates, make up roughly 70% of employment and global GDP. Small and medium businessmen are not businessmen, they are heroes. […]
A new Sun has been born in Paraguay
Leading brands do not predict the future, they create it. Leading brands don’t adapt to change, they generate it. That’s how we feel and think at @TOTEM Branding. And when we are fortunate enough to collaborate with leading brands, we add our experience to create the future and generate positive changes. Why It Matters Is […]
The best Brand for achieving your Dreams
Do we really give dreams the importance they deserve? Do we get the rest our body and brain need? Why It Matters Today, Friday, March 17, we celebrate World Sleep Day, with the aim of raising awareness of the importance of getting a good night’s sleep. And besides sleeping well, dreaming well, because dreams are […]
Happy 10th Anniversary, Viva!
Viva Centros Comerciales celebrates 10 years contributing to the development and transformation of the shopping center industry in Colombia. And we want to celebrate and share it. Why It Matters Viva, from Grupo Éxito, is the brand of the largest shopping center chain in Colombia; and Grupo Éxito is the largest and best-selling retailer in […]
Innovation as a Pillar of the Future
Innovation is the ability to see change as an opportunity, not a threat. And the future belongs to those capable of taking the risk and accepting the responsibility and challenge of creating it. Innovation is, for today’s organizations, something as vital as the air we breathe and something vital cannot be something that is worked […]
Rebranding the brightest star in Paraguay
What is gratitude? Gratitude is one of the many positive emotions that can be felt. It consists of focusing on the good things in our lives and feeling grateful for what we have. And we feel gratitude towards our clients for the projects we undertake. Gratitude for being able to work on five continents, something […]
A new project for a brand new world
A new project arrives for a new world, in Terrasa, modernist city, vanguard of industrialization, an enclave full of history, characters and heritage, one of the most interesting cities in the province of Barcelona. Why It Matters Last September 22nd the great Gala 2022 of the companies Carrefour Property and Carmila was held, and we […]
Happy sixth FANniversary!
FAN Mallorca Shopping opened its doors in September 2016. On a day like today 6 years ago. In the media it was said “Carrefour anticipates the commercial space of the Future”. Why It Matters The chronicles of the time collected: “We are entering the centers of the future and FAN Mallorca is a unique and […]
Lagoh, best largest Shopping Center of Spain
We are very happy to share that one of TOTEM’s most important projects, Lagoh, has received last night the 2022 award for “Best Large Shopping Center in Spain”, given by the Spanish Association of Shopping Centers and Commercial Parks. A great brand for a great city A great brand for a great city. An extraordinary […]
From Shopping Centers to Social Hubs
You remember a third of what you hear, half of what you read and 100% of what you feel. Why It Matters Three years had passed since the last Congress, and the excitement of the reunion was palpable in the atmosphere. An overflowing energy of illusion in the XVIII edition of the Spanish Congress of […]
