BLOG

TOTEM Times:

TOTEM Branding



Happy Anniversary, TOTEM Branding!

🎉 Celebrating Another Year of TOTEM Branding. A Legacy of Belief, Connection, and Transformation 🎉 Every year, TOTEM Branding celebrates more than just time—we celebrate the journey, the people, and the profound impact of belief. From the vibrant streets of Liverpool, the quiet charm of a small town in Extremadura, and the dynamic energy of […]


Happy Thanksgiving!

Gratitude is the heart of Branding. This Thanksgiving, we pause to reflect on the incredible journey we’ve shared with our team, partners, and clients. We gathered as a team to reflect, celebrate, and share gratitude for the extraordinary year we’ve had together. At TOTEM Branding, we believe that our strongest foundation is our people—the creativity, […]


Experiences that Transform our Vision of Branding

The Brandoffon and TOTEM books are more than just readings: they are experiences that transform our vision of branding and what it really means to connect. Reading them gives us the key to a new type of leadership in a world saturated with superficiality. By reading or giving these books as a gift, you are […]


25 key trends and insights that will define the future of branding

The world of branding is in constant flux, evolving at an unprecedented pace. To stay ahead of the curve and build -transform- brands that resonate with tomorrow’s consumers, it’s essential to understand the forces shaping this dynamic landscape. Core Trends Purpose-Driven: Brands must go beyond profit and focus on social and environmental impact. Authenticity: Building […]


Better than predicting the future is creating it

There are 7 weeks and 1 day left until the start of 2025. This is the time of year to rethink strategies, embrace new beginnings, and position yourself as leaders who not only understand trends, but also transform them into opportunities. Here is a first batch of a series of installments that will be shared […]


#8Hugs Challenge

Hugs are the refuge we give and receive in the moments we need it most✨ Today is 8: #8Hugs ✨ The power of 8 hugs is limitless. It unites us, connects us, comforts us, heals us and reminds us of what really matters. Today, like every 8th, at TOTEM Branding we celebrate the transformative power […]


Will AI replace Human Beings?

The real revolution is not AI replacing the human being, but the rebirth of the human in a world where we live with artificial intelligence. We are on the verge of a new era defined by the unprecedented convergence between humanity and AI. This inevitable fusion is reconfiguring the foundations of the present and the […]


Welcome, Angie!

Today we are celebrating and we give a warm welcome to Angie! We are excited to announce the incorporation of Angie Prieto as the new leader of our expansion in the Andean Region. Her outstanding track record of more than 15 years in the branding world, along with her strategic approach, passion for innovation and […]


Mallorca & TOTEM Branding, Rethinking Tourism

Mallorca is much more than a destination, it is a vibrant land, defined by its people, its quality of life, its hospitality, its light and its incomparable natural environment. At this crucial moment in its history, the island faces a great opportunity to become a world reference for responsible tourism. It is time to rethink […]


TOTEM Branding and the Journey to the Future of Branding

Years ago, TOTEM Branding was a spark of inspiration, a vision taking shape in the minds of dreamers. Today, that spark has ignited a revolution, transforming brands and reshaping industries across five continents. Now, we stand among the world’s top branding firms. This journey has been fueled by love, passion, discipline, and the extraordinary collaboration […]