TOTEM Times
At TOTEM Branding we believe in the fundamental importance of knowledge and sharing it. Knowledge acquired in the real world, in the market, in the trenches of the front line of the creation, construction or transformation of brands. Sharing is knowledge, sharing creates community, sharing makes growth.
We share branding insights as a tool for positive transformation.
We believe our job and commitment is to improve the world of brands today and for those who will come after. Building a sense of connection, pride and belonging is at the core of what we do. One of the goals of this Blog is precisely to share.
Emotional, Physical & Mental health matter
“Man loses his health to gain money, then loses money to regain his health”, the Dalai Lama leaves us wondering… Do we give Health the importance it deserves Do we give Health the importance it deserves? The health of the human being is the health of society and of the planet. World Health Day is […]
Los consumidores ya no compran productos, compran marcas
En un mundo en el que la innovación se considera un elemento clave para el éxito, renunciar a ser audaces e innovadores nos avoca al abismo. En un mundo en cambio continuo, las situaciones casi nunca van a ser como planeamos. Por ello se necesitan líderes capaces de responder con rapidez, de tomar decisiones valientes […]
A new Sun has been born in Paraguay
Leading brands do not predict the future, they create it. Leading brands don’t adapt to change, they generate it. That’s how we feel and think at @TOTEM Branding. And when we are fortunate enough to collaborate with leading brands, we add our experience to create the future and generate positive changes. Why It Matters Is […]
The best Brand for achieving your Dreams
Do we really give dreams the importance they deserve? Do we get the rest our body and brain need? Why It Matters Today, Friday, March 17, we celebrate World Sleep Day, with the aim of raising awareness of the importance of getting a good night’s sleep. And besides sleeping well, dreaming well, because dreams are […]
8 of March, 8 reasons for Hope in Gender Equality
The cause of women is also the cause of men: both rise or fall together. Why It Matters We work every day to achieve equality because gender equality is not a battle of the sexes; it is a battle for equality; a battle that men and women must fight side by side. At TOTEM Branding […]
An Ecosystem for People and Business to Prosper
When we received the call from Panamá Pacífico we were thrilled. It is a unique project, the largest mixed development in Latin America, connecting people, businesses and nature in a sustainable environment. Why It Matters With a committed, inspiring, talented team that knows the incredible opportunity and the enormous challenge it manages. The vision of […]
Branding Matters
Does Branding Matter? Few things are more proven in the world of business than the power of branding in a crisis or a recessive period. Why It Matters Branding is the key for succesful results. Lots of studies and professionals recognize the benefits of investing in branding. And the last 100 years of history have […]
Love Brands Touch the Heart
Dear Brands, love is when the client’s happiness is more important than your own. Why It Matters A new version of ‘All you need is Love’ is in the air: ‘All You Need is Brands’. A day when there is a reason to celebrate love above all. A day where people look for creativity, surprise […]
What clients say about TOTEM Branding
“A good reputation is more valuable than money”. Why It Matters Marketing is what you say about yourself, Branding is what others say about you. At TOTEM Branding we help every day to create or transform brands in the 5 continents. We work with brands in different countries, from different sectors or industries and at […]
TOTEM LIVE returns
Is there a space where we can discuss, talk, philosophize, inspire about the future, work, education, entrepreneurship, creativity, innovation, mental health, trends, energy, the planet, solidarity, sustainability, among other topics? Why It Matters This space exists, it is called TOTEM LIVE and it is the gift of great people and professionals who share with all […]
